
Brigade Group has entered into a joint development agreement for a large-scale luxury residential project in East Bengaluru, marking another milestone in its focus on premium urban housing. The project carries an estimated gross development value (GDV) of around ₹2,500 crore.
Project Details
The new project will cover 10.75 acres of land, with a potential saleable area of 2.5 million square feet. Brigade said the development has been carefully planned to align with the aspirations of modern homebuyers and investors, who are increasingly looking for residences that balance luxury, connectivity, and community living.
Strategically located in East Bengaluru, the project benefits from proximity to key commercial hubs, IT corridors, and social infrastructure, positioning it as a strong contender for demand from professionals and families seeking premium residences.
Focus on Premium Micro Markets
Speaking on the development, Pavitra Shankar, Managing Director of Brigade Enterprises, highlighted Bengaluru as the company’s primary growth market:
“This new development reflects our strategic commitment to focus on high-quality projects in premium micro markets that combine connectivity, infrastructure, and lifestyle appeal. The location is rapidly evolving as a luxury residential corridor, and we believe that this project will play a pivotal role in attracting a new generation of aspirational homebuyers.”
She further added that the project is also in line with Brigade’s long-term vision for sustainable urban living, combining efficiency, modern design, and community-driven spaces to redefine the residential experience in Bengaluru.
Outlook and Market Impact
The announcement was made post market hours on September 8, 2025, and Brigade Enterprises’ stock is expected to remain in focus as investors react to the scale and potential of the new project.
Real estate analysts note that East Bengaluru has been emerging as a premium residential destination due to its connectivity with major IT parks, improved infrastructure, and rising demand from young professionals and HNIs (High Net-worth Individuals). Brigade’s entry with a project of this scale could further strengthen its market positioning in the luxury segment.
With Bengaluru continuing to account for a major share of Brigade’s business, the group’s latest venture underscores its commitment to scale, innovation, and value creation in India’s real estate landscape.
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